About Jessica

As a Front-End Developer, UX Specialist, and Branding Strategist, I thrive on creating user-focused digital experiences that blend functionality and creativity. With over 10 years of traditional web development experience, 3+ years specializing in modern frameworks like React, Next.js, and TypeScript, developing scalable web solutions for businesses and startups. My expertise extends to UX research, intuitive design, and strategic branding, enabling me to deliver cohesive, innovative solutions. I am also a certified Sanity developer.

In my freelancing years, I combined technical skills with roles such as Head of Sales and Digital Marketing Strategist, gaining a comprehensive understanding of how to align technical solutions with business goals and audience needs. This holistic approach shapes my work today, allowing me to think broadly about projects — from branding and storytelling to functionality and user experience.

With an Associate's degree in Front-End Development from Noroff School of Technology and Digital Media and a strong academic foundation in business, marketing, and mass communications, I bring a multidisciplinary perspective to every project. My studies in UX, coupled with real-world experience, have empowered me to design systems that are not only functional but also deeply resonate with users.

Beyond development, my passion lies in branding. Drawing inspiration from leaders like Michael Johnson, I use strategic design principles to build cohesive and impactful brand identities. My work experiences on digital marketing campaigns and immersing myself in design theory have shaped my natural flair for storytelling and design.

Throughout my career, I’ve contributed to award-winning projects like the BAMA Smart Transport platform and BaneNOR Digital Portals, optimizing usability and workflows for global impact. Collaboration is at the heart of my process, leveraging Agile workflows to craft digital solutions that align seamlessly with user needs.

When I'm not coding, I enjoy exploring creative branding techniques, refining workflows, or diving into emerging tech trends. Feel free to contact me for a full overview of my work or to discuss collaboration opportunities.